Ernest Alexander Boch Jr. (born February 15, 1958) is the CEO of Boch Enterprises, a US$1 billion corporation based in Norwood, Massachusetts that primarily operates vehicle dealerships.
Boch is a local celebrity in the Greater Boston region who enjoys music, appears on television, and has a unique approach to advertising and selling automobiles.
He lives in Arizona with his girl dog Abbey and is engaged to Queen Victoria. He has a daughter from an on-again, off-again relationship. He also has two children with his ex-wife Kristen, Alex, and Kelsey, whom he divorced in 2010. His future stepdaughter attends Neighborhood Playhouse in New York.
His current home began as a mansion on a one-acre tract in Norwood, which he purchased in 1997. Over the next two decades, he purchased and demolished the homes of 17 neighbors, transforming his home into a 30,000-square-foot (2,800-square-meter) property.
He continued, “Back in Europe, they used to create houses that would last centuries.” “They construct dwellings that are nearly throwaway here.” It’s revolting!” He has a collection of vintage sports cars, a private plane, and a custom stretch limo.
Ernie Boch Jr. inherited his grandfather Andrew Boch’s vehicle sales and repair business, which he started in 1945 by obtaining a Nash Motors franchise in Norwood, Massachusetts.
He traveled on the road with many bands after graduating from Berklee. He eventually returned to Norwood and began working at one of his father’s car dealerships. He subsequently admitted, “And I simply got addicted.” During the day, he sold automobiles, but at night, he chatted with Boston celebs and singers.
His lifestyle landed him in the news and strained his relationship with his father, who “fired him from dealership jobs at least twice.” When his father died, he inherited the company. Ernie Boch Jr. appeared in a television commercial shortly after his father’s death, paying tribute to his father. Boch Jr. was in a car, looking in the rearview mirror at scenes from an old commercial depicting his father. Boch Jr. drove away with a smile on his face.
Boch Jr. sold the majority of his dealerships in October 2015, but they kept the Boch name and he remained the public face of the businesses. He kept his Ferrari and Maserati business, as well as his position as CEO of Subaru New England.
Ernie Jr.’s First Car
Ernie Jr.’s first car was a British racing green Volkswagen Beetle from 1971. He bought it from his family’s Toyota dealership’s used automobile department when he was 16 years old, in 1974.
He earned his bachelor’s degree in music from Boston’s Berklee College of Music.
Car Collection of Ernie Boch Jr.
Classic Mercedez Benz
Hummer H2 and H3
Rolls Royce Phantom Customised
“Music Drives Us,” a regional organization encouraging music in New England, was launched by Boch in 2005. Music preservation, music education, and music awareness are its three main focuses.
It equips around 200 public schools in Boston and New England with instruments and funds music programs. In 2017, he claimed, “I’ve financed Boston public schools with music programs that didn’t have instruments, music programs literally in basements next to the water heater.” “Music should be taught in schools in the same way that arithmetic is taught.”
Boch joined Berklee’s board of trustees in 2005. Since then, he has overseen numerous large Berklee fundraising initiatives.
Boch made a reality show for National Geographic in which he gave infrastructure and other supplies to an underprivileged Ugandan town.
He agreed to underwrite the company that administers the Shubert and Wang theatres in Boston, currently called the Boch Center, in 2016.
He gave an unannounced one-million-dollar donation to the Barstool Fund in January 2021, in support of their efforts to assist small companies affected by the coronavirus outbreak.